According to statistics, there will be nearly 800 million active users and nearly 100 million e-commerce users in 2021;The daily search activity reached 200 million, and the monthly search volume exceeded 20 billion. After the epidemic, the health care category Short video content has gradually become a high frequency concern, with qualitative growth in the number of contributions and playback. Among them, in 2021, the top ten professions of Chinese medicine students who won the most praises were ranked second. Short videos made health medicine knowledge accessible.
The fast doctor system has a large market
The content of Big Health is diversified and rich, and users' demands can be met quickly In October 2021, the stock of health care and medical videos is the highest, and the average broadcast volume of health sales and gender knowledge is the highest
Advantages of short video
Deliberately conceive "man-made" IP
This includes designing a loud and easy to understand name with verbs.There is also a funny avatar, smart IP.
Characteristics different from others
If you let others see it, it is the unique thing of your hospital.
The content should be transmissible
The so-called transmissibility is the impulse that can cause people to share.
Be diligent in interacting with patients
Each fan's comments should be actively responded to and interacted with.
Daily IP image
It can guide fans and patients.
Create multi platform matrix
First, you can make full use of your content to reduce production costs. Second, you can maximize access to patients.
Cases of doctor system
Dithering
After four months of operation, the number of data during maintenance has reached 0-100000, and the number of players has exceeded 6 million. Up to now, the number of fans has reached 350w+
Quick hand
In one month of operation and maintenance, the number of fans increased by 10w+, multiple videos exceeded 1 million+, and the total number of videos played exceeded 600w+.
Free accessShort video operation scheme
We help you diagnose problems encountered in short video operation, and most importantly, we will tell you how to solve these problems.