As the most influential sports event in the world, the Olympic Games has attracted attention from all over the world. For enterprises going to sea, this is a rare opportunity for brand exposure. With the high attention of the Olympic Games, enterprises can quickly enhance international popularity and expand brand influence.
At this time In the 2024 Paris Olympic Games, nearly 30 Chinese enterprises have established in-depth cooperation with the Olympic Games. In addition to top sponsors such as Mengniu and Alibaba, they also include emerging industries such as insurance, finance, tourism, clothing, and shared micro transportation. All industries are actively using the Olympic Games to establish links with global audiences.
In addition, new tea brands, which rarely participate in sports events, also began to rush to use the Olympic Games to launch marketing actions. In recent years, the launch of new tea brands has also become a major trend in the industry. Xicha and Bawang Chaji have taken the opportunity of the Paris Olympic Games to become the first high-quality Chinese tea brands to enter the French market.
With the increase of domestic enterprises going to sea, brand volume has become the key to whether enterprises can open the international market. Google optimization can better brand enterprises and achieve business growth.
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