On the Internet + ”What is the essence of national strategy today? As a traditional enterprise, how will it face this bloody transformation? Why did many bosses start to transform traditional enterprises a few years ago, invest time and energy, and spend so much money to no avail? What about the bright future?
Xingtian Technology believes that "Internet + As a top-down project, the transformation of traditional enterprises is basically equal to the transformation of traditional business owners. For most business owners who have made detours in transformation, the fundamental reason is the problem of cognition. Cognition cannot be changed, and people are still willing to believe what they have known in the past.
First, the first thing for traditional business owners to transform the Internet is to put aside the past empiricism, re-examine the Internet, and realize the importance of the Internet. Take the promotion of new media by enterprises as an example:
As the boss of a traditional enterprise, the business owner should have a simple understanding of new media during the transformation of the enterprise. Many business owners still view and manage the new media operation team with their own knowledge after they set up the new media operation team again. In many cases, the boss does not approve of the operation strategy proposed by the operators, and it is embarrassing to operate.
The result is that operators need to constantly modify their own operation plans according to the requirements of the enterprise boss, and do so according to the requirements of the enterprise boss. Often the process boss is satisfied, but the result is contrary to his wishes. In the end, the boss of the enterprise thought that I had invested human, material and capital resources. How could it be useless?
Secondly, the transformation advantage of traditional enterprises is that they have money, resources and projects. Only by grafting a correct set of Internet skills can they avoid detours.
Traditional enterprises that have operated for many years often do not lack money and resources, and the projects are also ready. As long as the owners have a good understanding, there is no need to practice everything in detail and understand the strategies at the Taoist level. It is enough to spend money to build a team to implement other professional things. Business owners can learn a reliable network marketing system. At present, there are many kinds of network marketing training in the market, and the price is not cheap, but it may not be suitable for their own enterprises. Business owners must choose a good one. Xingtian Technology has been engaged in online marketing for seven years, and has successful online marketing experience in multiple sub industries. Welcome to discuss with business owners. We will tell you everything we know and share our successful online marketing experience with you.
To repeat a sentence: whether traditional enterprises can succeed in Internet transformation, the boss must have a cognition and flexibility. In this current environment, for old antiques that do not change, sooner or later a group of new players will take over their territory.
