After the new website is completed and launched, the goal is to be included in the search engine as soon as possible, and the higher the ranking, the better. However, some websites can have rankings within half a month, and some have not included or ranked after several months.
Mingming did the same SEO How can search engines treat them differently?
In fact, the relationship between the new website and the search engine is just like that between men and women who meet for the first time. How can two people who do not know each other decide whether to call each other?
First impressions are important.
First impression of domain name space
Domain names have two main impacts on websites, one is the impact on promotion, the other is the impact on website inclusion.
A unique and appropriate domain name plays a very important role in brand promotion, which is an integral part of brand image construction. Just like people's names, good names are easy to remember.
On the other hand, domain names also have a certain impact on site optimization. For websites of the same type, the old domain name will get higher weight more easily than the newly registered domain name, and ranking will be faster than the new domain name. However, when purchasing domain names, you should also pay attention to using the website history tool to query what websites were used to do before, so as not to affect the ranking optimization of new websites in the future due to previous bad records.
First impression of subject content
With the launch of Baidu's original Spark Plan and Hurricane Algorithm, strong support has been given to original Internet content and websites, and a large number of pseudo original, copy and paste and other content has been hit.
Now, most websites are set with templates when building websites, which makes it easy for search engines to judge the website as a plagiarist. After the website went online, there were few original articles, which undoubtedly made things worse. In this case, it is difficult to get the top ranking.
So when building a website, if you have code experts, you can develop a website by yourself. If not, try to change the template instead of using it completely. Before the website goes online, you must send more original articles. These are conducive to improving the website ranking.
Do not change frequently after going online
If you want to be included quickly by search engines, try to build your website locally in the early stage, and then go online after all aspects of the website are improved.
As soon as the website goes online, search engines can immediately crawl the website. If the website is frequently tested and modified at this time, the search engine will feel that your website is "unreliable", and do not know what the positioning of the website is, what type it belongs to, and what content, thus affecting the sandbox period of the website.
It should be noted that the length of the sandbox period is related to the stability of the server, which is generally 2-6 If the website structure is frequently modified, the sandbox period may be longer.
In addition, ensure the quality of website content and adhere to white hat SEO Optimizing means and making websites conscientiously is the basis of high ranking.
